Hotjar

Excelente software para monitorizar al usuario

Comentarios: Buena herramienta para poder comprobar que ocurre en el sitio web.

Puntos a favor:

Posibilidad de ver los vídeos a más velocidad para gestionar más eficientemente el tiempo.

Contras:

Mayor usabilidad a la hora de buscar vídeos.

Una herramienta brutal para ver por donde navegan en tu web

Puntos a favor:

Llevamos mucho tiempo utilizandola en las webs del grupo, es una herramienta perfecta para poder analizar como navegan los usuarios por tu web, poder comprobar donde se pierden o si hay algun problema en tu web que impide que generen conversiones. Si tienes un e-commerce es perfecta ¡ La recomiendo!

Contras:

Funciona perfectamente, no hay nada reseñable que no me guste de hotjar

Buena herramienta para analizar tus usuarios

Comentarios: Es una herramienta que recomiendo. Tiene un plan gratuito que te permite probarla antes de comprar la suscripción.

Puntos a favor:

- Encuestas a los usuarios. - Mapas de calor muy exactos

Contras:

La falta de alguna funcionalidad, como puede ser el análisis de embudos.

Excelente programa

Comentarios: Nuestra experiencia en general ha sido muy positiva y el programa lo utilizamos con asiduidad en cada una de nuestras campañas.

Puntos a favor:

Utilizamos mucho Hotjar para analizar el resultado de nuestras campañas. Uno de los puntos más fuertes son los mapas de calor que podemos crear para analizar el comportamiento del usuario en una landing Page o en el sitio web. Otro punto que nos encanta es que permite grabar al usuario, sin recopilar sus datos, es una función muy interesante para ver qué acciones realizan los usuarios en nuestra web.

Contras:

En lo referente a analizar en detalle el comportamiento de un usuario una vez que ingresa a nuestra web es un programa excelente y no tenemos puntos negativos para mencionar. Quizás como punto en contra podríamos decir que le faltan más funciones para ser un programa más completo, ya que esta únicamente limitado al análisis del comportamiento del usuario.

Herramienta muy útil y básica para UX

Comentarios: Es una herramienta que siempre voy a usar. Te ayuda a detectar oportunidades de mejora muy fácilmente y en tiempo real. El análisis es muy fácil de seguir y objetivo para entender qué hay que priorizar.

Puntos a favor:

Presentan el desglose de usuarios que interactúan a lo largo de tu plataforma de manera muy definida. La herramienta para hacer encuestas y obtener feedback es una joya porque es corta y le llama la atención al usuario.

Contras:

Creo que hacen falta más features que puedan ayudar a elevar más la detección de oportunidades.

Best tool to find bugs and pain points in your site

Puntos a favor:

- Session Recordings - This really lets us know what are bugs and pain points in your site and having the timeline displaying tips were those actions were made is awsome (F.e, you can see in the timeline when the prospect is frustrated);- Heatmaps - This is very important to get an overall page knowing about what your prospects are clicking and looking

Contras:

The analysis can be very qualitative. I wanted to see more numbers, especially with the revolution of AI

Really interesting to see what user really do

Comentarios: We use hotjar when we launch a new feature or when we need improve some interface. It's really fun to see user action.

Puntos a favor:

Easy to set up. Useful to see what our user do on website or application. Possibility to start hotjar on event. The heatmap allow us to see some unclickable zone. Possibility to add notes on recording.

Contras:

It's not a problem with hotjar, but when we start to recording user action, we have a lot of recording to analyse. But always intersting to see what our users really do.

Tracking is constantly failing

Puntos a favor:

Just the fact of being able to record heat maps.

Contras:

Our account has been constantly going on and off with an alert about the tracking not being properly implemented. Later, without having changed anything seems to be resolved. It's been like this for 2 weeks now.

an insightful tool in a user researcher's toolbox

Comentarios: Hotjar is with it's heatmaps and recordings is a powerful tool for understanding user behavior.

Puntos a favor:

I like Hotjar's heatmaps and recordings since they provide good insights into user behaviour. Same for tracking funnels and conversion rates in the user journeys.

Contras:

I find integrating with google analytics to interpret users' behaviour a bit confusing. and also I don't see a specific merit in using Hotjar's survey tool instead of other products built specifically for surveys.

Comprehensive analytics

Comentarios: Combines qual and quant data, allowing businesses for experimentation and ultimately, optimisation. Excellent tool, highly recommend.

Puntos a favor:

Initially used it as part of green field platform launch - really helped us understand user behavior (via heatmaps, session recordings, conversion funnels), which is always useful, but particularly crucial this early on in the product lifecycle. Integration and use can be done by most non-techies, which gave us time and space to focus our engineers where it really mattered. Surveys are also available (though should be used sparingly as we quickly learned too many can also be annoying for the customer :d).

Contras:

not really a con, but performance is something to consider when integrating

The best heatmap software

Puntos a favor:

The best parts of Hotjar are the intuitive heatmaps, and visitor recordings, that offer deep insights into user behavior and user interaction based on real visitor data. Once you've implemented the tool - it's easy to of use to get all the data information from your users and visitors, to do research or to improve your website experience.

Contras:

The only issue besides the learning curve could include the sampling limits on larger sites, which may prevent you from getting a complete picture of visitor behavior.

Sports Use

Comentarios: This has been a great product to utilize and we've found values in using the tool.

Puntos a favor:

I value the fact that theres a tool that provides the necessary insights to make UX decisions or website layouts.

Contras:

Its not as interactive as it can be when showing exactly what actions users take as a weighted consumer.

A lot to monitor!

Puntos a favor:

The ability to use the heatmaps to monitor UX and provide visual representation to offer design alternatives.

Contras:

Difficult to breakdown specific users where other platforms have the ability to breakdown from campaigns etc. may have been the package though.

Satisfaction

Comentarios: Really self explanatory and easy to access

Puntos a favor:

the level of genuine feedbacks i get, on how to improve my product is really impressive and also the integration.

Contras:

IT is quite pricy but as time goes on you will enjoy it because of the results it brings .

Solid solution for conversion optimization

Comentarios: We used Hotjar to track website user sessions, looking for hangups that might prevent customers from converting on partner websites.

Puntos a favor:

We used as an additional tool to analyze customer UX by seeing live sessions.

Contras:

A little heavy from a performance standpoint.

Premium Solution for Improving UX and UI

Comentarios: Setup is easy- you just add a small snippet of code to the backend and you are ready to go. Customer support has always been very helpful we had questions or needed special assistance.

Puntos a favor:

Our company needed some user testing and session data after launching a new service with our clients that was in beta. The analytics and session recordings alerted us to so many issues that would have been looked over. Additionally, we constantly use the analytics and reports within Hotjar to identify areas of our website that could use improvement or are not being utilized by our customers. We are able to A/B test much more easily than with a product like Google Optimize. We are huge fans of Hotjar!

Contras:

The session recordings are great but there is currently no way to label the recordings, type comments or group them and organize them. As a result, it is very difficult to have hard data and numbers behind what the majority of users are doing or to go back and reference a user session. We end up looking through several and making assumptions based on what we saw in that group rather than relying on hard facts or better analysis.

I was a longtime Hotjar using before switching to Microsoft Clarity

Puntos a favor:

Hotjar was the first of its kind for me, opened up new doors and enabled me to gather data I couldn't previously get. I used it religiously on every single website I setup for clients and even personal websites, it was the best tool I found.

Contras:

Microsoft Clarity came along, offering the same features, for free. I wanted to stay with Hotjar as they'd always worked to improve their tool and the team were brilliant if I ever needed anything or had any questions but ultimately there wasn't much to differentiate Hotjar and Clarity so I decided the cost wasn't worth it for me.

Hotjar - perfect tool for discovering what your users actually do on your website

Comentarios: I like it alot. Heatmaps are important tool in my work on improving websites and customer journeys.

Puntos a favor:

heatmaps are awesome. I'm using hotjar to improve websites, conversions, customer journeys.

Contras:

can't find anything bad to say. haven't used all the features so maybe for me there is even too many features for me to use.

Hotjar review

Comentarios: Overall would recommend for the average user that likes to fill out surveys for minor rewards or gift cards, but it could take some time to earn some money

Puntos a favor:

This is an easy to use app that most people could easily figure out and use without a problem.

Contras:

I don't know if this happens for everybody but I get phased out of a lot of surveys for some reason.

The heatmaps are awesome how you can see everything

Puntos a favor:

I love how it is shown the heatmaps, it helps a lot to change some pages

Contras:

nothing I do not like, they give a lot of information about how users flows over the page

Your UX guardian angel

Comentarios: We've used it when we needed to redesing the checkout flow.We needed some insights on where the users used to find difficulties in the different steps of the checkout.It has helped us a lot!

Puntos a favor:

The amount of information you can get from it: heatmaps, user behavior analysis, usage insights...there's a lot of information you can get and that can help you furhter optimize the user experience of your website.

Contras:

I think that some guidance or initial support is needed, in order to understand how to leverage all the platform capabilities.

Most Recommended Product

Puntos a favor:

User experience insights: Hotjar provides a range of tools for understanding user behavior and experience on your website, including heatmaps, session recordings, and polls.Easy to use: Hotjar has a user-friendly interface that makes it easy to set up and use, even for users who are new to web analytics.Customization: Hotjar allows you to customize your tracking and feedback tools to suit your specific needs and goals.Integration: Hotjar can be easily integrated with a range of other tools and platforms, including Google Analytics.Affordability: Hotjar offers a range of pricing plans to suit different budgets and needs, including a free plan for small websites.

Contras:

Data privacy: Some users may be concerned about the data that Hotjar collects and how it is used.Limited functionality: Hotjar has a range of features, but it may not have all the advanced functionality that some users require.Limited support: While Hotjar offers online resources and a knowledge base for users, it may not provide as much personal support as some users would like.Dependence on cookies: Hotjar relies on cookies to track website visitors, which means it may not accurately track users who have disabled cookies in their web browsers.Resource-intensive: Hotjar's tracking and feedback tools can be resource-intensive, which may impact the performance of your website.

Hotjar is a platform for getting feedback from website visitors.

Comentarios: Analysis tools include Heatmaps, Visitor Recording, Form Analytics, and Conversion Funnels, which let you watch and measure how our users act.

Puntos a favor:

Seeing how our site's visitors use it helps me figure out how to improve the user experience. The recording features let me see what people actually see on my site, which helps me find any problems. Heat maps will show us what our site visitors do and what they are interested in. I can also improve our conversion funnels and forms by finding out what needs to be fixed or improved. I also noticed that I don't have to worry about paying for a plan that works for everyone but doesn't fit my needs. Instead, it has different plans for people, businesses, and government agencies. This makes sure that I only pay for the features I want. Personal users with low traffic can even get a free plan that lets them add as many users as they want forever. Meanwhile, businesses will pay based on how many times their pages are looked at every day. The agency plans, on the other hand, give you a single account that can be used for multiple client sites.

Contras:

Prices could be better for new companies. Some things need to be worked on more. There should be ways to record multiple sessions at once in different parts of the site.

Hotjar provides insight every day.

Comentarios: Hotjar provides us with valuable insights into the behaviour and opinions of our clients. This we can make tangible use of when planing improvements to our service.

Puntos a favor:

Hotjar is very easy to use, and I get data insights delivered to my inbox every morning. I like the way we can easily implement popup surveys and data gathering without technical intervention.

Contras:

I would like greater integration with our core data.

Revenue First not Customer First Driven Company

Puntos a favor:

The support team and user interface of Hotjar are first in class. Over the last 5 years I have seen the product grow to become an industry leader. It is easy to implement and execute on the insights gained with Hotjar. I used full hearty recommended this product to everyone I have met.

Contras:

On November 25th, their pricing policy update also impacted us legacy account holders. It used to be that you paid per Organization. Ie if your Organization had 4 sites you would be pay for 1 account. Also if you were a old customer you maintained your original terms. However with the move to Billing v2, it is now changed to per site and new terms. What does this mean, a minimum price increase of 400%. Example old rate of 9 EUR for Plus was applicable to all sites within that organization, if that organization only had 1 site then 9 EUR, now it is 39 EUR. Obviously the more sites / higher the tier upgrade you have the higher price increase. Unfortunately this is not a pricing policy I can endorse and hence want to make it very clear that I no longer support Hotjar. It is an abusive pricing policy change. While the pricing is a matter of perspective, I do believe Hotjar still provides great value, it unfortunately shows a change in attitude towards their customer based who have helped develop all their years. Today it might just be pricing, but what is next? No more customer support similarly to how Facebook does it.